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<channel>
	<title>James Young Creative</title>
	<link>https://jamesyoungcreative.com</link>
	<description>James Young Creative</description>
	<pubDate>Thu, 07 Mar 2024 16:51:11 +0000</pubDate>
	<generator>https://jamesyoungcreative.com</generator>
	<language>en</language>
	
		
	<item>
		<title>Header</title>
				
		<link>https://jamesyoungcreative.com/Header</link>

		<pubDate>Sat, 18 Nov 2023 05:41:12 +0000</pubDate>

		<dc:creator>James Young Creative</dc:creator>

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		<description>  
	WORK
	JAMES YOUNG &#38;gt;&#38;nbsp;ASSOCIATE CREATIVE DIRECTOR
</description>
		
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	<item>
		<title>BURGER KING</title>
				
		<link>https://jamesyoungcreative.com/BURGER-KING-1</link>

		<pubDate>Sat, 18 Nov 2023 05:41:12 +0000</pubDate>

		<dc:creator>James Young Creative</dc:creator>

		<guid isPermaLink="true">https://jamesyoungcreative.com/BURGER-KING-1</guid>

		<description>#01


	AS GOOD AS THE ORIGINAL&#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; Client: Burger King KuwaitAgency: M&#38;amp;C SAATCHI

	
Art director: James Young
Copywriter: Jack Rogers
Production: Deja Vu




	
Some things aren’t as good as the original.This mocumentary-style ad features our main character triying to replicate his world famous counterpart, but isn’t quite hitting the mark.
Thankfully, all is not lost. As some things ARE as good as the original. 

Like Burger King's new plant-based range.







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	2023Shortlist - Cannes LionesGrand Prix in Film - Dubai LynxGrand Prix in Film Craft - Dubai LynxBronze in TV and Cinema - The Loeries
	2022Grand Prix in TV and Cinema - The LoeriesGold in TV and Cinema - The LoeriesGold in Film Craft Performance - The LoeriesCertificate in Film Craft Direction - The LoeriesBronze in TV and Video Advertising - The Caples
	

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	<item>
		<title>ASICS</title>
				
		<link>https://jamesyoungcreative.com/ASICS</link>

		<pubDate>Mon, 04 Dec 2023 14:40:06 +0000</pubDate>

		<dc:creator>James Young Creative</dc:creator>

		<guid isPermaLink="true">https://jamesyoungcreative.com/ASICS</guid>

		<description>#02 
	CLEAR YOUR SOLE &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;
Client: ASICSAgency: We Are Social/Socialize

	
Art director: James Young
Copywriter: Jack Rogers/Jason Velasquez Burayag




	Asics is all about sound mind, sound body and with mental health issues on the rise, we wanted to find a way to help people overcome their mental barriers by getting them to write these words down... onto the soles of their shoes.&#38;nbsp;
Everytime they go for a run or do some excersize the words will gradually wear away along with their negativity, leaving each person feeling more uplifted than before.&#38;nbsp;
The path to mental clarity, runs through the soles of our feet.



    


&#60;img width="3124" height="1430" width_o="3124" height_o="1430" data-src="https://freight.cargo.site/t/original/i/5006167004b5f24279919bd2b2b2674e0991a121729928c4e85bdcd849a92d65/Screenshot-2023-12-04-at-7.16.57-PM.png" data-mid="198537812" border="0"  src="https://freight.cargo.site/w/1000/i/5006167004b5f24279919bd2b2b2674e0991a121729928c4e85bdcd849a92d65/Screenshot-2023-12-04-at-7.16.57-PM.png" /&#62;
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&#60;img width="3444" height="1430" width_o="3444" height_o="1430" data-src="https://freight.cargo.site/t/original/i/dd6e7f4deccb3d7d6c6cf6c6aec7e49295a00fa1b30ac3475175f4fd0c448fea/Screenshot-2023-12-04-at-7.13.33-PM.png" data-mid="198538083" border="0"  src="https://freight.cargo.site/w/1000/i/dd6e7f4deccb3d7d6c6cf6c6aec7e49295a00fa1b30ac3475175f4fd0c448fea/Screenshot-2023-12-04-at-7.13.33-PM.png" /&#62;</description>
		
	</item>
		
		
	<item>
		<title>OPPO</title>
				
		<link>https://jamesyoungcreative.com/OPPO-1</link>

		<pubDate>Sat, 18 Nov 2023 05:41:13 +0000</pubDate>

		<dc:creator>James Young Creative</dc:creator>

		<guid isPermaLink="true">https://jamesyoungcreative.com/OPPO-1</guid>

		<description>#03 
	CAPTURE THE SPIRIT

Client: OPPO
Agency: M&#38;amp;C Saatchi
	
Art Director: James Young
Copywriter: Jason Velasquez Burayag/Kiwi Mohammed
Production: Deja Vu
	
This #CaptureTheSpirit campaign featured the Arab football superstar Mo Salah, as he shared his most-missed Ramadan memories from back home – and invited viewers to do the same!







&#60;img width="1492" height="1120" width_o="1492" height_o="1120" data-src="https://freight.cargo.site/t/original/i/237bb2a8b00329f84157e98d92d8361730621efa1fc687691755061f0f9cd8a5/CaptureTheSpirit-1492x1120.jpg" data-mid="197283336" border="0"  src="https://freight.cargo.site/w/1000/i/237bb2a8b00329f84157e98d92d8361730621efa1fc687691755061f0f9cd8a5/CaptureTheSpirit-1492x1120.jpg" /&#62;
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	<item>
		<title>SNEAKERBOX</title>
				
		<link>https://jamesyoungcreative.com/SNEAKERBOX-4</link>

		<pubDate>Sat, 18 Nov 2023 05:41:13 +0000</pubDate>

		<dc:creator>James Young Creative</dc:creator>

		<guid isPermaLink="true">https://jamesyoungcreative.com/SNEAKERBOX-4</guid>

		<description>#05 
	#SNEAKERBOX REBRAND
Client: Sneakerboxuk
Commissioned


	
Branding: James Young
	
#SNEAKERBOX is a biannual event held in selected venues around the South West of England, where sneakerheads from all corners of the UK come together to sell and buy some of the rarest and coolest sneakers around. With these types of events becoming more and more popular within the sneaker community, the task was to rebrand #SNEAKERBOX in a way that stands out from the pack and gives them an ownable look that can be carried throughout their social assets and various other collateral.

&#60;img width="2162" height="872" width_o="2162" height_o="872" data-src="https://freight.cargo.site/t/original/i/41203a1c2931aba3ab48d1f0087ba590b5af3ffc73268ebbb442643f040812c9/SNBX-COVER.png" data-mid="247869601" border="0"  src="https://freight.cargo.site/w/1000/i/41203a1c2931aba3ab48d1f0087ba590b5af3ffc73268ebbb442643f040812c9/SNBX-COVER.png" /&#62;


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</description>
		
	</item>
		
		
	<item>
		<title>SONY</title>
				
		<link>https://jamesyoungcreative.com/SONY</link>

		<pubDate>Thu, 07 Mar 2024 16:51:11 +0000</pubDate>

		<dc:creator>James Young Creative</dc:creator>

		<guid isPermaLink="true">https://jamesyoungcreative.com/SONY</guid>

		<description>
#06


	SONY ALWAYS ON&#38;nbsp; &#38;nbsp; &#38;nbsp;&#38;nbsp;Client: SonyAgency: Socialize/We Are Social


	
Art Direction: James Young
Copywriter: Jack Rogers



	Sony MEA asked us to give their social content an uplift. With such sterile naming across their entire product range–ZVE1 (camera), WF-C700N (headphones) and the A80L (TV), there was an opportunity to create a design language that Sony once used back in their earlier years. Large, bold product codes were complemented by block colours and shapes which were printed onto cassette cases and VCR sleeves, signifying a retro era that we looked to resurrect.
Using Sony’s existing product and photography assets, we combined these with our modern take on a retro design language, to create an ecosystem of visually engaging and distinctive social content.

	

	
	
&#60;img width="2053" height="3437" width_o="2053" height_o="3437" data-src="https://freight.cargo.site/t/original/i/eeb1c68bad4fd2b47d1a3e9dbd1bd51f7740e7016208a0709d7ab89abcc7d17c/Sony-Grid-03.jpg" data-mid="206272498" border="0"  src="https://freight.cargo.site/w/1000/i/eeb1c68bad4fd2b47d1a3e9dbd1bd51f7740e7016208a0709d7ab89abcc7d17c/Sony-Grid-03.jpg" /&#62;
	&#60;img width="2053" height="3437" width_o="2053" height_o="3437" data-src="https://freight.cargo.site/t/original/i/5a58101634602da87b085e4b45eacb6ffb493a69284a2eca7334fe7fd8261e5e/Sony-Grid-02.jpg" data-mid="206272542" border="0"  src="https://freight.cargo.site/w/1000/i/5a58101634602da87b085e4b45eacb6ffb493a69284a2eca7334fe7fd8261e5e/Sony-Grid-02.jpg" /&#62;
	&#60;img width="2053" height="3437" width_o="2053" height_o="3437" data-src="https://freight.cargo.site/t/original/i/fd03f1d526dacb7d5743d499068b22378710bf41bcc18416180948177a6ae18b/Sony-Grid-04.jpg" data-mid="206272499" border="0"  src="https://freight.cargo.site/w/1000/i/fd03f1d526dacb7d5743d499068b22378710bf41bcc18416180948177a6ae18b/Sony-Grid-04.jpg" /&#62;


	&#60;img width="600" height="600" width_o="600" height_o="600" data-src="https://freight.cargo.site/t/original/i/54dd8ce74cd19d0f6ea45eba79a34bdf72e9fd1c2a3a6c41778d12870073a826/ALPHA7CII2-ezgif.com-video-to-gif-converter.gif" data-mid="206269039" border="0" data-scale="100" src="https://freight.cargo.site/w/600/i/54dd8ce74cd19d0f6ea45eba79a34bdf72e9fd1c2a3a6c41778d12870073a826/ALPHA7CII2-ezgif.com-video-to-gif-converter.gif" /&#62;
	&#60;img width="600" height="600" width_o="600" height_o="600" data-src="https://freight.cargo.site/t/original/i/a9532fbe47c420c1e7e81a83149bc8371194c261632f15460912cc58e80de197/SRS-XV800.gif" data-mid="206270059" border="0"  src="https://freight.cargo.site/w/600/i/a9532fbe47c420c1e7e81a83149bc8371194c261632f15460912cc58e80de197/SRS-XV800.gif" /&#62;
	&#60;img width="600" height="600" width_o="600" height_o="600" data-src="https://freight.cargo.site/t/original/i/1c837e2340e130704546801f7903ce098ac7e97893f5d5a86f5e1509714adeb3/WF-C700N.gif" data-mid="206269170" border="0"  src="https://freight.cargo.site/w/600/i/1c837e2340e130704546801f7903ce098ac7e97893f5d5a86f5e1509714adeb3/WF-C700N.gif" /&#62;

	&#60;img width="600" height="600" width_o="600" height_o="600" data-src="https://freight.cargo.site/t/original/i/2dd7efeeeec62f2ef27779aaec009914e279c241359a620dc65e20fa85e65c29/SRS-XB100.gif" data-mid="206269256" border="0"  src="https://freight.cargo.site/w/600/i/2dd7efeeeec62f2ef27779aaec009914e279c241359a620dc65e20fa85e65c29/SRS-XB100.gif" /&#62;
	&#60;img width="600" height="600" width_o="600" height_o="600" data-src="https://freight.cargo.site/t/original/i/83686b1187cf097651d6cdfbb68210abd1b5cc9700d90f8eae2619089679d64f/ALPHA-7C-II.gif" data-mid="206269443" border="0"  src="https://freight.cargo.site/w/600/i/83686b1187cf097651d6cdfbb68210abd1b5cc9700d90f8eae2619089679d64f/ALPHA-7C-II.gif" /&#62;
	&#60;img width="600" height="600" width_o="600" height_o="600" data-src="https://freight.cargo.site/t/original/i/be143552893f491fc33be8e2e4b6b48f34b22a9083f9a2469c0e10ba0f907f66/X95L---V2.gif" data-mid="206269469" border="0"  src="https://freight.cargo.site/w/600/i/be143552893f491fc33be8e2e4b6b48f34b22a9083f9a2469c0e10ba0f907f66/X95L---V2.gif" /&#62;


	&#60;img width="600" height="600" width_o="600" height_o="600" data-src="https://freight.cargo.site/t/original/i/bf3f6f8ebdebf40799db8ccea84b03980e2ffa1ff7fccf5068fb142aa46a2f35/FX30.gif" data-mid="206269822" border="0"  src="https://freight.cargo.site/w/600/i/bf3f6f8ebdebf40799db8ccea84b03980e2ffa1ff7fccf5068fb142aa46a2f35/FX30.gif" /&#62;
	&#60;img width="600" height="600" width_o="600" height_o="600" data-src="https://freight.cargo.site/t/original/i/4f3e8a47545e01b36209a8aa3eb956b8b5c3b41ad8b413758db8e4d42788f7eb/WF-C700N-1.gif" data-mid="206269750" border="0"  src="https://freight.cargo.site/w/600/i/4f3e8a47545e01b36209a8aa3eb956b8b5c3b41ad8b413758db8e4d42788f7eb/WF-C700N-1.gif" /&#62;
	&#60;img width="600" height="600" width_o="600" height_o="600" data-src="https://freight.cargo.site/t/original/i/e0d8f35ff536194ef2045ddc14342162b8149492f7e6e78f9795f523859b69e9/WF-1000XM5_EN.gif" data-mid="206269888" border="0"  src="https://freight.cargo.site/w/600/i/e0d8f35ff536194ef2045ddc14342162b8149492f7e6e78f9795f523859b69e9/WF-1000XM5_EN.gif" /&#62;

	
	&#60;img width="2053" height="3437" width_o="2053" height_o="3437" data-src="https://freight.cargo.site/t/original/i/c6775f83af9cfef2075a591d39c6beb2ea448d75b7c97ea149aa20d578407700/Sony-Grid.jpg" data-mid="206268924" border="0" data-scale="100" src="https://freight.cargo.site/w/1000/i/c6775f83af9cfef2075a591d39c6beb2ea448d75b7c97ea149aa20d578407700/Sony-Grid.jpg" /&#62;
	

</description>
		
	</item>
		
		
	<item>
		<title>SPEEDY BUNNY</title>
				
		<link>https://jamesyoungcreative.com/SPEEDY-BUNNY-1</link>

		<pubDate>Sun, 25 Feb 2024 08:49:02 +0000</pubDate>

		<dc:creator>James Young Creative</dc:creator>

		<guid isPermaLink="true">https://jamesyoungcreative.com/SPEEDY-BUNNY-1</guid>

		<description>#04 
	GET REAL. GO SPEEDY.
Client: SPEEDY BUNNY
Agency: M&#38;amp;C SAATCHI
	Art Director: James Young
Copywriter: Jack Rogers
	The creative idea that helped win the Speedy Bunny business. Introducing the launch of a new agrigator–Speedy Bunny. An honest, fast and disruptive delivery service that aims to bring better value for your money... right on time! Our idea was to create a brutally honest and disruptive outdoor and digital marketing campaign that targets other agrigators, championed by our very own bunny mascot. The overall aesthetic and language, work towards a refreshingly honest approach that aimed to win over our audience by not taking itself too seriously and humanising the brand.

&#60;img width="2718" height="1864" width_o="2718" height_o="1864" data-src="https://freight.cargo.site/t/original/i/4002c83f227246ebc547a61c7c0ff6a53d09289fc675373400b2a04858d01ac8/Screenshot-2024-07-14-at-1.24.49PM.png" data-mid="214610910" border="0"  src="https://freight.cargo.site/w/1000/i/4002c83f227246ebc547a61c7c0ff6a53d09289fc675373400b2a04858d01ac8/Screenshot-2024-07-14-at-1.24.49PM.png" /&#62;&#60;img width="2750" height="1826" width_o="2750" height_o="1826" data-src="https://freight.cargo.site/t/original/i/6d09b0d0d4c699cb23fdf14a058e85593f10b5771def5e4e11eee833f808609f/Screenshot-2024-07-14-at-1.20.08PM.png" data-mid="214610893" border="0"  src="https://freight.cargo.site/w/1000/i/6d09b0d0d4c699cb23fdf14a058e85593f10b5771def5e4e11eee833f808609f/Screenshot-2024-07-14-at-1.20.08PM.png" /&#62;&#60;img width="2322" height="1426" width_o="2322" height_o="1426" data-src="https://freight.cargo.site/t/original/i/959e69c9e2f859669341e5150aea2d27b3302df3811526f3c541ef05f9ea8781/Screenshot-2023-11-12-at-21.02.39.png" data-mid="205406125" border="0"  src="https://freight.cargo.site/w/1000/i/959e69c9e2f859669341e5150aea2d27b3302df3811526f3c541ef05f9ea8781/Screenshot-2023-11-12-at-21.02.39.png" /&#62;&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/156bf343fdf8d62f5fbdfab39e71a2e9c23c681df675b114acefba37968210b1/SPEEDY-BUNNY-MOBILE.png" data-mid="205407009" border="0"  src="https://freight.cargo.site/w/1000/i/156bf343fdf8d62f5fbdfab39e71a2e9c23c681df675b114acefba37968210b1/SPEEDY-BUNNY-MOBILE.png" /&#62;



&#60;img width="2028" height="1426" width_o="2028" height_o="1426" data-src="https://freight.cargo.site/t/original/i/dee9288dd708ad55e7d49d196951f42e756a95807ff37826a345cdb3f07ac477/Screenshot-2023-11-12-at-20.52.04.png" data-mid="205406113" border="0"  src="https://freight.cargo.site/w/1000/i/dee9288dd708ad55e7d49d196951f42e756a95807ff37826a345cdb3f07ac477/Screenshot-2023-11-12-at-20.52.04.png" /&#62;
&#60;img width="2002" height="1362" width_o="2002" height_o="1362" data-src="https://freight.cargo.site/t/original/i/fc790ca241ad97f6cf3a6af222875a2edc814ebb286eb3efe126c732736ee912/Screenshot-2023-11-12-at-21.03.56.png" data-mid="205406115" border="0"  src="https://freight.cargo.site/w/1000/i/fc790ca241ad97f6cf3a6af222875a2edc814ebb286eb3efe126c732736ee912/Screenshot-2023-11-12-at-21.03.56.png" /&#62;
&#60;img width="1922" height="1430" width_o="1922" height_o="1430" data-src="https://freight.cargo.site/t/original/i/dbacd781fee860459488b721227db74ea6722b958acff470e1af62518e062b63/Screenshot-2023-11-12-at-21.04.27.png" data-mid="205406120" border="0"  src="https://freight.cargo.site/w/1000/i/dbacd781fee860459488b721227db74ea6722b958acff470e1af62518e062b63/Screenshot-2023-11-12-at-21.04.27.png" /&#62;



&#60;img width="1432" height="1432" width_o="1432" height_o="1432" data-src="https://freight.cargo.site/t/original/i/df9f474b29fb31787a42113d06aac2510ff8dc345b27e2c1f2b9d87ba1e546dc/Screenshot-2023-11-12-at-21.04.55.png" data-mid="205406122" border="0"  src="https://freight.cargo.site/w/1000/i/df9f474b29fb31787a42113d06aac2510ff8dc345b27e2c1f2b9d87ba1e546dc/Screenshot-2023-11-12-at-21.04.55.png" /&#62;


</description>
		
	</item>
		
		
	<item>
		<title>BURGER KING</title>
				
		<link>https://jamesyoungcreative.com/BURGER-KING-2</link>

		<pubDate>Sun, 25 Feb 2024 10:25:34 +0000</pubDate>

		<dc:creator>James Young Creative</dc:creator>

		<guid isPermaLink="true">https://jamesyoungcreative.com/BURGER-KING-2</guid>

		<description>#08


	HALLOWEEN: VAMPIRE SLAYER SAUCE&#38;nbsp;&#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; Client: Burger King KuwaitAgency: M&#38;amp;C SAATCHI

	
Creative Direction: Camilla Venegas, Silvia Carreno Vera
Art Direction:&#38;nbsp;James Young,&#38;nbsp;Camila Venegas, Hugo Moedano
Copywriter: Jack Rogers,&#38;nbsp;Silvia Carreno Vera

Illustration: Hugo Moedano



	This was a particularly enjoyable project to be part of, due to my love of comic books and illustration. Halloween was an invitation for us to create something a little different for Burger King to mark this spooky annual event. The idea was to reintroduce their Garlic Sauce as... Vampire Slayer Sauce and bring it to life through a comic book-style story that’s centred around the tasty dip. Everyone knows that vampires ‘don’t do’ garlic, so if one comes knocking at Burger King, there’s only one thing to do... grab yourself some Vampire Slayer Sauce!



&#60;img width="2028" height="2729" width_o="2028" height_o="2729" data-src="https://freight.cargo.site/t/original/i/7cc531a50c7acf4e46521402066291b101a43eb696298b050526f3a22c0aa6e0/1540395b-d5d2-42ca-960e-cbd487ba0298_rw_3840.png" data-mid="205409167" border="0"  src="https://freight.cargo.site/w/1000/i/7cc531a50c7acf4e46521402066291b101a43eb696298b050526f3a22c0aa6e0/1540395b-d5d2-42ca-960e-cbd487ba0298_rw_3840.png" /&#62;
&#60;img width="1920" height="966" width_o="1920" height_o="966" data-src="https://freight.cargo.site/t/original/i/5bc854b5e65aacdef11b27593f5e7fbf06f6dd8f9cd3cfc453b7cd70bc8231ff/73f4682a-d7dc-4bc0-9587-1cd7f04f8571_rw_1920.png" data-mid="205409168" border="0"  src="https://freight.cargo.site/w/1000/i/5bc854b5e65aacdef11b27593f5e7fbf06f6dd8f9cd3cfc453b7cd70bc8231ff/73f4682a-d7dc-4bc0-9587-1cd7f04f8571_rw_1920.png" /&#62;

&#60;img width="1920" height="1440" width_o="1920" height_o="1440" data-src="https://freight.cargo.site/t/original/i/a11cd587096c2d82ccbd4168b8921b422eae55f960e26ea25ba8f1ee5eb6ac23/47e4b658-cc22-4642-adcd-48ac6f98187e_rw_1920.png" data-mid="205409170" border="0"  src="https://freight.cargo.site/w/1000/i/a11cd587096c2d82ccbd4168b8921b422eae55f960e26ea25ba8f1ee5eb6ac23/47e4b658-cc22-4642-adcd-48ac6f98187e_rw_1920.png" /&#62;
&#60;img width="1200" height="1200" width_o="1200" height_o="1200" data-src="https://freight.cargo.site/t/original/i/5a64509509ec9b7c81c6581b959f38dbd2f6c780e7f1d3bcad1ec7a4235f5597/976692ae-3932-48e0-a445-eae0b38ab748_rw_1200.png" data-mid="205409423" border="0"  src="https://freight.cargo.site/w/1000/i/5a64509509ec9b7c81c6581b959f38dbd2f6c780e7f1d3bcad1ec7a4235f5597/976692ae-3932-48e0-a445-eae0b38ab748_rw_1200.png" /&#62;

&#60;img width="1920" height="1093" width_o="1920" height_o="1093" data-src="https://freight.cargo.site/t/original/i/b6e41be10f62244f1134f0891588be113850988fe690f775ee99d75c7c609179/0b1dd762-fec8-4c5a-8e18-ab6b2086f663_rw_1920.png" data-mid="205410083" border="0"  src="https://freight.cargo.site/w/1000/i/b6e41be10f62244f1134f0891588be113850988fe690f775ee99d75c7c609179/0b1dd762-fec8-4c5a-8e18-ab6b2086f663_rw_1920.png" /&#62;
&#60;img width="1920" height="1187" width_o="1920" height_o="1187" data-src="https://freight.cargo.site/t/original/i/e3b0bdd05cb08ca0113bc7b9fb8a5fcd829ee8c70926b5677489b501fa27d2fe/b682140f-4e1e-4969-b774-a460e79d7540_rw_1920.jpg" data-mid="205410270" border="0"  src="https://freight.cargo.site/w/1000/i/e3b0bdd05cb08ca0113bc7b9fb8a5fcd829ee8c70926b5677489b501fa27d2fe/b682140f-4e1e-4969-b774-a460e79d7540_rw_1920.jpg" /&#62;
	
	
	

</description>
		
	</item>
		
		
	<item>
		<title>PRINGLES</title>
				
		<link>https://jamesyoungcreative.com/PRINGLES</link>

		<pubDate>Sun, 25 Feb 2024 14:04:48 +0000</pubDate>

		<dc:creator>James Young Creative</dc:creator>

		<guid isPermaLink="true">https://jamesyoungcreative.com/PRINGLES</guid>

		<description>
#09


	PRINGLES CHAMPION OF FUN&#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;Client: PringlesAgency: Socialize/We Are Social

	
Creative Direction: Jason Velasquez Burayag
Art Direction: James Young
Copywriter: Jack Rogers



	Pringles is all about having fun. So, to celebrate Pringles’ newly formed partnership with LaLiga, we grabbed one of Spains all time footballing legends and created a campaign to make football even more fun that it already is.

With global superstars like Christiano Ronaldo and N'Golo Kante making big-money transfers over to clubs in Saudi, we created a series of teasers that show our footballing ace, David Villa, being ‘spotted’ in various locations in the region, causing a bit of a stir with footy fans. Why’s he here? Who is he signing for? Which big club?&#38;nbsp;etc. etc. All, of course, would be revealed in our hero video press conference were David takes centre stage and explains his new role as Pringles Champion of Fun.&#38;nbsp;





	&#60;img width="600" height="1067" width_o="600" height_o="1067" data-src="https://freight.cargo.site/t/original/i/b674c88b809baaf296303b107c5c9f096187e654daee107f4fc08fcd468b7086/ezgif.com-video-to-gif-converter.gif" data-mid="205418599" border="0"  src="https://freight.cargo.site/w/600/i/b674c88b809baaf296303b107c5c9f096187e654daee107f4fc08fcd468b7086/ezgif.com-video-to-gif-converter.gif" /&#62;
	&#60;img width="600" height="1067" width_o="600" height_o="1067" data-src="https://freight.cargo.site/t/original/i/1dad8587b8ff8524ed8993ea21fffc2ca4831cebd3da0942d17651369192edb8/ezgif.com-video-to-gif-converter-copy-2.gif" data-mid="205419046" border="0" data-scale="100" src="https://freight.cargo.site/w/600/i/1dad8587b8ff8524ed8993ea21fffc2ca4831cebd3da0942d17651369192edb8/ezgif.com-video-to-gif-converter-copy-2.gif" /&#62;
	&#60;img width="2250" height="4000" width_o="2250" height_o="4000" data-src="https://freight.cargo.site/t/original/i/865e2094ed221cd87625f2f92d40125ebe033e72eaa75a645a41ea9e4f1f6a8e/Post-04.png" data-mid="209941628" border="0" data-scale="100" src="https://freight.cargo.site/w/1000/i/865e2094ed221cd87625f2f92d40125ebe033e72eaa75a645a41ea9e4f1f6a8e/Post-04.png" /&#62;
	&#60;img width="1926" height="3142" width_o="1926" height_o="3142" data-src="https://freight.cargo.site/t/original/i/af2061e49990bb892655b11c68e38a581843d4c716a43e7b406e281e914b576c/Post-02.png" data-mid="209941636" border="0" data-scale="55" src="https://freight.cargo.site/w/1000/i/af2061e49990bb892655b11c68e38a581843d4c716a43e7b406e281e914b576c/Post-02.png" /&#62;&#60;img width="1909" height="3135" width_o="1909" height_o="3135" data-src="https://freight.cargo.site/t/original/i/b86e54e50e329bfdf172d63f10509ce10f975bf3cb2c2381d55809bd3e21b552/Post-03.png" data-mid="209941644" border="0" data-scale="55" src="https://freight.cargo.site/w/1000/i/b86e54e50e329bfdf172d63f10509ce10f975bf3cb2c2381d55809bd3e21b552/Post-03.png" /&#62;



	
	

</description>
		
	</item>
		
		
	<item>
		<title>IMPERIAL LEATHER</title>
				
		<link>https://jamesyoungcreative.com/IMPERIAL-LEATHER</link>

		<pubDate>Mon, 26 Feb 2024 17:10:56 +0000</pubDate>

		<dc:creator>James Young Creative</dc:creator>

		<guid isPermaLink="true">https://jamesyoungcreative.com/IMPERIAL-LEATHER</guid>

		<description>
#07


	LATHER IT OFF&#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;Client: Imperial LeatherAgency: Socialize/We Are Social

	
Creative Direction: Jason Velasquez Burayag
Art Direction: James Young, Giulia De Chirico
Copywriter: Jack Rogers, Jessica Langton



	Imperial Leather is known for its lathery soap products. With the launch of their new body wash range, we wanted to create a visually striking campaign that communicates how the lather can help you wash away all of the days grime and leave you feeling stress-free.&#38;nbsp;
Whether its a tough day at the office, your car breaking down in traffic or the kids are playing up, you can wash it all away with Imperial Leather and Lather it off.&#38;nbsp; &#38;nbsp;&#38;nbsp;



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&#60;img width="2500" height="4443" width_o="2500" height_o="4443" data-src="https://freight.cargo.site/t/original/i/43e6a45f5d1b6a6a83e798bdb94bf3a539c7579f05fd23fc06ded17229532938/Imperialleather_KV_15.jpg" data-mid="210868478" border="0"  src="https://freight.cargo.site/w/1000/i/43e6a45f5d1b6a6a83e798bdb94bf3a539c7579f05fd23fc06ded17229532938/Imperialleather_KV_15.jpg" /&#62;
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&#60;img width="1558" height="1976" width_o="1558" height_o="1976" data-src="https://freight.cargo.site/t/original/i/0438118f378f6cf04d8157a4c43548847d9cb79815bc201711d5645f65bcb8f2/Screenshot-2024-06-05-at-12.17.44PM.png" data-mid="212348748" border="0"  src="https://freight.cargo.site/w/1000/i/0438118f378f6cf04d8157a4c43548847d9cb79815bc201711d5645f65bcb8f2/Screenshot-2024-06-05-at-12.17.44PM.png" /&#62;

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