#09
PRINGLES CHAMPION OF FUN
Client: Pringles
Agency: Socialize/We Are Social
Client: Pringles
Agency: Socialize/We Are Social
Creative Direction: Jason Velasquez Burayag
Art Direction: James Young
Copywriter: Jack Rogers
Art Direction: James Young
Copywriter: Jack Rogers
Pringles is all about having fun. So, to celebrate Pringles’ newly formed partnership with LaLiga, we grabbed one of Spains all time footballing legends and created a campaign to make football even more fun that it already is.
With global superstars like Christiano Ronaldo and N'Golo Kante making big-money transfers over to clubs in Saudi, we created a series of teasers that show our footballing ace, David Villa, being ‘spotted’ in various locations in the region, causing a bit of a stir with footy fans. Why’s he here? Who is he signing for? Which big club? etc. etc. All, of course, would be revealed in our hero video press conference were David takes centre stage and explains his new role as Pringles Champion of Fun.
With global superstars like Christiano Ronaldo and N'Golo Kante making big-money transfers over to clubs in Saudi, we created a series of teasers that show our footballing ace, David Villa, being ‘spotted’ in various locations in the region, causing a bit of a stir with footy fans. Why’s he here? Who is he signing for? Which big club? etc. etc. All, of course, would be revealed in our hero video press conference were David takes centre stage and explains his new role as Pringles Champion of Fun.
